Client

Bulgarian Design Council

Services

Brand Identity, Strategy, Web design

Role

Brand Designer

Year

2026

Bulgarian Design Council

Brand Identity, Strategy, Web design


The Bulgarian Design Council had a big mission but their visual identity said nothing about where the organisation was headed. Together with Stefan Vladimirov, we rebuilt their brand, turning a traditional Bulgarian embroidery motif into a contemporary mark, and built a clean, minimal system around it, with colour and pattern doing the work of warmth.

Strategy and positioning, logo and identity, photography, and a full website (bulgariandesigncouncil.org)

The identity had its first outing on a European stage, at the European Design Festival 2026, where the council presented their vision to an international audience for the first time.

Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva
Bulgarian Design Council brand identity, strategy, web design by Kaya Sodeva

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©

Kaya Sodeva 2026

©

Kaya Sodeva 2026